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Misfits Protein Bars Review

Fit for Vegans or Fit for the Trash Can? (Nutritionist Reacts)
Remy has reviewed over 100 protein bars. He's the founder of Human Food Bar.

As a vegan, finding the perfect protein source is like finding a ray of sunshine at the end of a long and dark tunnel.

I should know—I’ve obsessively taste-tested over 100 protein bars (and yes, it’s an obsession). Most overpromise and underdeliver. Some are downright unhealthy.

Misfits bars are different. They look like the real deal: 15g protein, 8g fiber, and only 1g of sugar… But do they live up to the hype?

I took the plunge and tasted them so you don’t have to. And my take is that these look good on paper and they keep delivering until the moment you take a bite of one.

What Is the Misfits Protein Bar?

Misfits, a UK-based company, created the Misfits Protein Bars. The company was founded to produce functional, health-inclusive snacks that help you navigate your busy life with ease.

Misfits is a progressive and sustainable brand. It offers a holistic approach to wellness and healthy living by providing the energy boost you need when working out, working late, or just powering through your day.

The company is proudly carbon-neutral and 100% plant-powered.

They created the Misfits Protein Bar for chocolate lovers looking to increase their protein intake while cutting back on sugar and dairy. Thus, these snacks are high protein, low sugar, and high fiber.

The bars are made in the UK using 100% natural, gluten-free, and dairy-free ingredients sourced from different parts of the world where they are grown.

While these bars sound good, they’re mid at best. When users take to TikTok to call your bar mid, you know there are better bars out there.

@eatswithevad I will always be honest…not sure what the hype is all about. These are very mid. Get the @Barebells instead #tastetest #traderjoestastetest #tastetesting #foodreview #proteinbarreview #proteinbar ♬ original sound – Eva 🍫☕️

Are Misfits bars healthy?

To find out, let’s take a look at macros and ingredients for various flavors.

Misfits’ triple-layered and chocolate coated protein bars pack between 185 and 200 calories per 45 gram bar. 

The nutritional macros for this bar can be broken down as follows:

  • 774 kJ/186 Kcal Energy
  • 15.3–16 g Protein
  • 0.7–3.0 g Sugar (3 g sugar for the white chocolate bar)
  • 9–12 g Fiber
  • 5.4–8.1 g Carbs
  • 8.4–9.9 g Fat
  • 0.1–0.3 g Salt
  • 0.07 g Sodium

The Misfits Protein Bar comes in 12 different flavors:

  • Peanut Butter Jelly (PB+J) Choco
  • Chocolate Caramel
  • Birthday Cake
  • Chocolate Speculoos
  • Dark Choc Gingerbread
  • Cookies ‘N’ Cream White Choc
  • Chocolate Banoffee
  • White Choc Peanut
  • Dark Choc Brownie
  • Chocolate Peanut
  • Chocolate Hazelnut
  • Dark Choc Raspberry

The Misfits Protein Bar has a layered texture to it. 

The alternative white chocolate, dark chocolate, or milk alternative chocolate coating is okay because it’s smooth, not too dense or overbearing. However, the main filling is dry and crumbly.

According to thousands of Amazon reviews, the taste is generally a big fail and comes with a horrible aftertaste because of the added sweeteners.

But it’s not just Amazon reviews. Redditors weren’t thrilled with the taste either:

byu/taraliftsxvx from discussion


Each 45 gram chocolate bar contains 16 grams of plant protein and between 180 and 200 calories. Additionally, the bars contain:

  • ≤ 16 g Plant protein
  • ≤ 8.1 g Carbs
  • ≤ 9.9 g Fat

This macronutrient-profile is ideal for supporting your healthy lifestyle.

Misfits Protein Bars

Plant Protein or Fiber Content

These plant-powered bars are high in plant-based protein that’s satiating and keeps your body strong. 

The plant-based protein sources for these bars are a blend of pea protein isolate, soya protein nuggets, soya protein isolate, cocoa, and tapioca starch. This blend creates a complete amino acid profile, which helps you build and repair muscle tissue and maintain a healthy body and mind.

Additionally, these bars have less than 200 calories for 15 grams of protein, which is ideal for boosting your performance and enhancing your overall health. 

At 9–12 grams of dietary fiber derived from chicory root fiber and sugar beet fiber it has enough to promote a healthy gut, control blood sugar, and keep you full for longer.


The Misfits Vegan Protein Bars are made using 100% natural plant-based ingredients, zero gluten, and zero animal-based ingredients. According to Misfits, the ingredients used are of the highest quality and are sourced from the most sustainable producers. 

Some of these ingredients include:

  • Proteins: Pea protein isolate, soya protein nuggets, soya protein isolate, cocoa, and tapioca starch
  • Carbohydrates: Tapioca starch, soya flour, rice syrup
  • Fat: Peanut paste, vegetable glycerine, coconut oil
  • Fibers: Chicory root fiber, sugar beet fiber
  • Sweetener: Stevia extract, caramel layer (chicory root fiber, sugar beet fiber, cacao butter), xylitol, cocoa mass
  • Humectants: Vegetable glycerine, natural flavoring, green tea extract, beetroot powder, cocoa butter
  • Emulsifiers: Sunflower lecithin, water, cocoa powder reduced fat
  • Thickeners: Gum acacia, Himalayan salt
  • Acidifier: Citric acid

As you can see from the list of ingredients, these bars contain lots of artificial ingredients that nutritionists frown upon and that are potentially harmful to your health. So I give them a low rating overall.

And this Instagram Health & Mindset influencer felt duped when Misfits changed some of their ingredients to include more processed junk:

Petty but Mackenzie (@ mbpuricelli) stopped promoting Misfits protein bars bc they included more processed ingredients and didn’t disclose until ~6mos later
byu/hbicuche ingymsnark


These bars are pricier than average protein bars, which makes them an unsustainable treat for the average consumer. This is due in part due to them being manufactured in the UK.

Low Sugar

The Misfits Protein Bar is low in sugar as the different flavors only contain 0.7–3.0 grams of sugar. 

Unfortunately, you will find different sugar alcohols across the various bar flavors, including maltitol and xylitol.

Although these sugar alcohols pack fewer calories than regular sugar, they should be avoided because they can cause gastrointestinal problems. Some, like maltitol, also spike diabetics’ blood sugars.

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Comparison to Human Food Bar

The Misfits Protein Bar loses this race because, like many other high-protein products, it overpromises and underdelivers. After looking at six different rating criteria, the Misfits vegan protein bars only score a rating of 2 for their macros, plant protein, and fiber content.

So, is Human Food Bar a worthy opponent?

 Misfits Protein BarHuman Food Bar
Texture and tasteDry and chalky texture, which also translates to its poor tasteGreat taste and texture
Calories≤ 200 kcal240 kcal
Plant protein or fiber content
  • Contains a plant protein blend
  • 9–12 g of dietary fiber could cause you digestive distress
  • 10g =high-quality plant protein from hemp
  • 13 g fiber, perfect amount not to cause digestive distress
Sugar contentLow sugar but with sugar alcoholsNo added sugar without sugar alcohols
Ingredients Contains multiple natural-based ingredients, like Himalayan salt but they blend these with sugar alcohols and other artificial ingredients

Contains premium natural ingredients and gut-boosting superfoods, like:

  • Himalayan pink salt
  • Cacao nibs
  • Tiger nuts
  • Baobab
  • Green banana flour

Human Food Bar is a nutrition bar inspired by the hunter gatherer diet. The bar contains a diverse array of resistant starch and prebiotic fiber that’s healthy for your gut and boosts your overall health.

It contains a healthy blend of macronutrients as you can see below.

Are Misfits Protein Bars Worth Adding to Your Diet?

Going by the two-star overall rating, the bad taste, and the high price point—not forgetting the shipping costs if you don’t live in the UK—these bars are not worth a try.

Plus, considering that you have multiple other vegan protein bar options with a higher rating and multiple benefits, you have no reason to spend your money on these. Some good examples we tested include:


Human Food Bar still beats all these other rival bars, being ideal for people on vegan, paleo, lectin-free and keto diets. It’s also a great option for anyone who cares about improving their gut health.

It delivers superfood staples without compromising on taste. Additionally, the Human Food Bar contains no sugar alcohol, no added sugar, and is GMO free.

Pros and Cons of Misfits Protein Bars

Misfits Protein Bars
Misfits Protein Bars Review
The Takeaway
The Misfits Protein Bar has quite a bit to like but has equally as much to frown upon. This bar is not fit for your healthy vegan diet due to its artificial ingredients. With that said, you can give them a look if you’re less concerned about being healthy and more interested in taste (which I hope is not the case!).
Taste and Texture Rating:
Plant Protein:
Ingredients Rating:
High plant protein content
High fiber content
Low sugar content
Made using 100% natural plant-based gluten-free and dairy-free ingredients
Vegan and keto friendly
The texture is dry and chalky
Contains artificial ingredients and no superfoods
A bit pricey when compared to other protein bars of similar value
Contains sugar alcohols


Are Misfits Protein Bars keto-friendly?

The Misfits Protein Bars are keto-friendly. That’s thanks to their low carb content and healthy fat composition in the form of coconut oil.

What are the allergens in the Misfits Protein Bars?

The Misfits Protein Bars contain soy and various types of nuts, which are common allergens. Examples include:

  • Almonds
  • Cashews
  • Walnuts
  • Pecans
  • Hazelnuts


Are all Misfits bars gluten-free?

Some of your favorite Misfits bar flavors, including Chocolate Peanut, Chocolate Hazelnut, and White Chocolate Salted Peanut, contain small amounts of malt extract from barley, which contains trace amounts of gluten.

How can you tell which vegan protein bar is the best?

The vegan protein bar of your dreams will have the following:

  • Not more than 20 grams of protein and 10 grams of fiber
  • Less than 25 grams of carbs
  • Low in saturated fats and free of trans fats
  • 140–200 calories for women and 170–250 calories for men
  • An ingredient list free of artificial products, chemicals, and preservatives

Natural plant-based ingredients and superfoods make a good vegan protein bar the best choice.


Human Food Bar

Psst! Got a moment?

If you're reading this, you came here for one my many protein bar reviews, which means you're a fellow bar eater. 

If you found my article helpful, I hope you'll take a look at Human Food Bar, which I created after testing over 100 bars.

The bar's unique formulation can help you cut cravings, lose weight, sleep better, have more energy, regulate digestion, and more. It does this by balancing your gut biome.

Human Food Bar comes recommended by New York Times best-selling author Dr. Steven Gundry, MD.

Scroll through the gallery to learn more!

Remy is the founder of Human Food Bar. A health and wellness enthusiast based in Berkeley, California with a deep interest in dietary nutrition, he's well versed in the Plant Paradox, Keto, Paleo and Vegan diets. He has a borderline obsession with nutrition bars that eventually gave birth to the Human Food Bar. In his free time he likes to blog, cook, mixologize, garden and mountain bike.
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Registered Dietitian Nutritionist, Nutritional Synergy
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Kathy is a Registered Dietitian Nutritionist with a Master of Science degree from Michigan State University in Human Nutrition. She's been a Registered Dietitian for 32 years serving in all capacities of my profession from clinical nutrition to public health and education. She's passionate about helping people change their lives for the better using medical nutrition therapy and in the art and practice of writing about all aspects of functional and integrative nutrition.
Remy is the founder of Human Food Bar. A health and wellness enthusiast based in Berkeley, California with a deep interest in dietary nutrition, he's well versed in the Plant Paradox, Keto, Paleo and Vegan diets. He has a borderline obsession with nutrition bars that eventually gave birth to the Human Food Bar. In his free time he likes to blog, cook, mixologize, garden and mountain bike.

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